Tuesday, 11 February 2014
Flop Formula - Assessment
What is the flop formula?
How much does a film need to make at the box office to be considered a flop (less than?)
How essential is budget and Film financing to the success of a Blockbuster?
Where does this money come from?
Why are Hollywood film adverse to taking risks - why Blockbuster formulaic films and what is the effect on the experience for audience?
Why could & should they take risks using the 'Flop Formula'?
Conclusion: What is the Mainstream Film Industry's purpose, why does it exist? How is this different to Independent and Foreign Cinema - what purpose?
Half Term Homework: Prep for Mock Exam 1 Week 1
Your next exam is about exploring and contextualising the factors that affect film production.
This means explaining how politics and social values affects censorship, how marketing and formulaic special effects driven 'event movie' have shaped and dominated what you now see at the cinema and how the cinema itself has evolved from a run down 'Fleapit' in your local high street to the 'Multiplex'. We will also be revealing how Film Piracy is not a new thing.
Complete the following tasks with your mentor partner & post to your blog for presentations Tuesday & 25 min Mock Exam on Friday
Task 1:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/starting-point-jaws-anatomy-of.html
Make notes -
What was so significant about Jaws?
Outline the characteristics of a Blockbuster
Apply:
Identify a newly released Blockbuster now showing at the cinema
Analyse the promotion and mind map - poster, trailer, merchandising and identify
Task 2:
Read & Apply- Case Study of a newly released Blockbuster
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/characteristics-of-summer-blockbuster.html
Apply:
Go and see the film in the cinema. Analyse the characteristics using the above reading
Task 3:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/big-dumb-movies-transformers.html
Watch the video and identify the arguments from Mark Kermode
What are the criticisms of Big Dumb Movies?
What is your standpoint on this - how did we get to the point where the cinema is dominated by these films?
Apply:
Record your own review of the Blockbusters in the cinema over half term in the style of Mark Kermode
Task 4:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/activity-next-blockbuster.html
Pitch me 'the next blockbuster' - record the pitch and swede your own 30 sec trailer
This means explaining how politics and social values affects censorship, how marketing and formulaic special effects driven 'event movie' have shaped and dominated what you now see at the cinema and how the cinema itself has evolved from a run down 'Fleapit' in your local high street to the 'Multiplex'. We will also be revealing how Film Piracy is not a new thing.
Complete the following tasks with your mentor partner & post to your blog for presentations Tuesday & 25 min Mock Exam on Friday
Task 1:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/starting-point-jaws-anatomy-of.html
Make notes -
What was so significant about Jaws?
Outline the characteristics of a Blockbuster
Apply:
Identify a newly released Blockbuster now showing at the cinema
Analyse the promotion and mind map - poster, trailer, merchandising and identify
Task 2:
Read & Apply- Case Study of a newly released Blockbuster
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/characteristics-of-summer-blockbuster.html
Apply:
Go and see the film in the cinema. Analyse the characteristics using the above reading
Task 3:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/big-dumb-movies-transformers.html
Watch the video and identify the arguments from Mark Kermode
What are the criticisms of Big Dumb Movies?
What is your standpoint on this - how did we get to the point where the cinema is dominated by these films?
Apply:
Record your own review of the Blockbusters in the cinema over half term in the style of Mark Kermode
Task 4:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/activity-next-blockbuster.html
Pitch me 'the next blockbuster' - record the pitch and swede your own 30 sec trailer
Sunday, 9 February 2014
Tuesday, 4 February 2014
Read Through Script Evaluation - Dialogue and M-E-S
Task 1:
Translate the Mark Criteria & Apply to examples of last years students work:
Develop a 6 point checklist - what does this look like in the Script & 9 Key Frames?
Look at:
First read the evaluation to establish what the Macro link is supposed to be:
Layla
Luke
Benn
Grace
Conclusion:
How important are these 9 key frames to getting the marks?
What do we mean by Film Language & Codes and Conventions - Script of 9 key frames?
Task 2:
Translate the Mark Criteria & Apply to examples of last years students work:
Develop a 6 point checklist - what does this look like in the Script & 9 Key Frames?
Look at:
First read the evaluation to establish what the Macro link is supposed to be:
Layla
Luke
Benn
Grace
Conclusion:
How important are these 9 key frames to getting the marks?
What do we mean by Film Language & Codes and Conventions - Script of 9 key frames?
Task 2:
Evaluate each others scripts - functions of dialogue: characterisation & story
Task 3:
Bring your script to life!
Bring your script to life!
Identify requirements of MES & use Google images to collage list of props, costume, style of lighting, performers and location designs. What sounds, music would be required?
Task 4:
Record your 'Read Through' through with your mentor partner
Task 5:
Identify the 9 key moments in telling the scene and using the found images, create a storyboard
Task 6:
Edit the animatic to the Read Through
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