Starter
Use the following resources to below Define Multiplex and Fleapit outline the arguments/debates and some reasons why cinemas became Multiplexes from 1975-1980s?
http://leighmediaasfilmessays12.blogspot.co.uk/2013/03/multiplex-mark-kermode-on-modern-cinema.html
Intro: The Multiplex Revolution
In 1985, a leisure centre opened in the new town of Milton Keynes,
Buckinghamshire, and included a ten-screen 'multiplex' cinema that was
designed and operated by an American company on exactly the same lines
as its highly successful movie theatres in the United States. Attracting more
than one million admissions within the first year, its immediate success
paved the way for further multiplexes, usually in out-of-town sites
close to motorways that allowed plentiful space for surface car parking
and offered fast food outlets and other attractions for the key target
audience, teenagers. Multiplexes proliferated mainly
built by American companies and emphasising Hollywood movies.
In most instances, traditional
cinemas were unable to compete and
their demise contributed to the decline of many city centres. Planning
guidelines belatedly put a halt to most new out-of-town schemes and
forced multiplex operators to build in city centres, often on the upper
levels of new shopping malls. This has led to a further reduction in the
number of surviving older city centre cinemas, but unquestionably the
viewing environment in the modern generation of multiplexes - large
screens in large auditoria, state-of-the-art sound systems, stepped
seating and generous leg room - has been a great improvement over the
traditional cinemas.
Outline The Multiplex and effect on PDE
Film exhibition from slayas
Lesson:
http://leighmediaasfilmessays12.blogspot.co.uk/2013/03/lesson-43-how-blockbusters-led-to-rise.html
